Become a Dealer

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“I’ve been 100% Legend Seeds for a couple of years. I’ve stuck with them because of the consistent, high yields in both their corn and soybean varieties. But more importantly, I trust the people at Legend Seeds. They are great people to deal with. ”

Marlyn Thorstenson
Selby, SD

"I like the corn and the company so much that I became a dealer solely for Legend Seeds."

Dale Stenzel
Wells, MN

"I was a dealer for a competitor two years ago and was asked to try Legend Seeds. When I had the insurance adjustor out to do yield checks, I couldn't believe the difference. We are Legend Seeds dealers now.

Brian Entinger
Belle Plaine, MN

Are you passionate about ag and helping America's farmers? Have you considered putting that passion to use by becoming the trusted partner for one of the most critical purchases a grower makes?

At Legend Seeds, we're passionate about helping our dealers help their growers. Learn about the ways we support this crucial relationship.


Our vision statement says it all, “We help our dealers help their growers.” It starts with your dedicated team that includes: your Account Manager, Account Specialist, Agronomist, and Regional Manager. They each contribute to developing your business across every level. Our resources will also aid in your success:

  • Sales Programs & Financing: Each year we offer competitive cash discounts, great sales programs and competitive financing through John Deere Financial to aid your sales efforts.
  • Smart Access: Gives you up-to-the-hour online access to your statement and seed availability for online bookings.
  • AgCelerate: Easy to use, online submission for grower technology agreement forms.
  • Trip Rewards: Each year, dealers who qualify can travel and enjoy an earned rewards trip to a beach-front location in February.
  • Sales Materials: Our marketing team provides you with print and digital sales tools to support and enhance your business; social media, The Advantage Newsletter, Agronomic White Papers, website, blog, and sales materials.
  • Custom Product Guide Builder: This new feature under our products menu makes it possible to custom-build a product guide with your contact info and logo to showcase the tech sheets of the key products for your area.
  • Legend Online Brand Store: Our online brand store provides access and easy payment for any promotional items you need to support your business and events.
  • Training Events: Throughout the year we host dealer kickoffs, plot tours, and training webinars to help build your confidence in the Legend Seeds story and product lineup.
  • Seed Matrix: Yield data delivered to your fingertips across our entire farm trial program, year after year and comparisons against competing seed company products.