About

Tell us about the most rewarding part of your job.

Legend's greatest advantage over other seed companies is the talent and tools we have at our fingertips to transform our dealers into the growers trusted advisers.

What is Legend Seeds' greatest advantage over other seed companies?

Just think about it: Farmacology provides the tools and framework to showcase the potential of technology, research, agronomic support, and analytics that allow dealers the ability to have the conversation with their growers and show them the value of picking the right hybrid for their soil, and not just selling on price. We then combine that with tools like SmartAccess; tools that constantly analyze the demands of the dealer and ask the question, "How can we make it easier for you to do business with us?"

But providing tools is only step one of the process. Learning how to use them is the next step. Legend has exclusive "Learn and Lead" meetings, where dealers can participate, and learn how our tools work together, and how they can utilize them to their advantages. This multi-honed approach -- developing tools to help dealers, and teaching the dealers how to use these tools in their business -- is what truly sets Legend apart from other companies. Legend is successful when our dealers are successful, and Legend is in a unique position to take our dealers, and transform them into their growers "trusted advisers." Being able to help Legend gain efficiency by effectively using technology to better communicate and collaborate.